Loading…

NJ Agriculture rolls into Atlantic City

IMG 0089The 105th New Jersey State Agricultural Convention and Trade Show was held Feb. 4-6 at the Harrah’s Resort and Waterfront Conference Center in Atlantic City. The New Jersey Department of Agriculture hosted the convention in cooperation with the Vegetable Growers Association of New Jersey and Rutgers New Jersey Agricultural Experiment Station.

On Tuesday, Feb. 4, the VGANJ opening night cocktail hour featured its auction to raise money for St. Jude’s Children’s Research Hospital. The auction raised $8,580.

In NJDA Secretary Douglas H. Fisher’s state of the state address on Wednesday morning, he touted the value of the fruits and vegetables New Jersey grows and the distribution of nationwide subsidies.

“I sometimes marvel at how just five commodities — corn, soybeans, wheat, cotton and rice — receive the lion’s share of agricultural subsidies. Seven states in the middle of the country get 45 percent of all those subsidies nationwide,” said Fisher. Yes, we in New Jersey do grow some of these crops, and they are important to our agricultural production as a whole. But what about fruits and vegetables that we and nutritionists and the USDA tout as so vitally important to good nutrition and health?”

He also railed about how nationally, Jersey blueberries and Jersey peppers — along with California navels, Idaho potatoes, cranberries, peaches, apples, asparagus and so on — are considered specialty crops.

“They are mainstream crops that have somehow become marginalized by row crops,” said Fisher.

Later in the day, The Patrick J. Mullen Jersey Fresh Quality Grading Award was present to Donaldson Farms.

At the dinner banquet that evening, long-time farmers Jane Brodhecker, of Sussex County, and James Etsch, of Middlesex County, were honored with Distinguished Service to Agriculture Citations by the New Jersey State Board of Agriculture.

“Jane Brodhecker and James Etsch have each made themselves an integral part of New Jersey agriculture with their decades of service to our farmers and their dedication and standard of excellence they each bring to their own farms,” said Fisher. “Jane’s expertise and experience on the State Agricultural Development Committee provided much needed insight to our farmland preservation efforts. James has served on several boards and agriculture-related associations for the last 30 years while continuing to grow his own operation.”

In keeping with tradition, the New Jersey Agricultural Society presented the Tony Russo Farmers Market Award and the Philip Alampi Industry Award at its luncheon on Wednesday.

In addition to the awards presented, distinguished speakers included former Maine commissioner of Agriculture Walter Whitcomb and New Jersey State Assemblyman Eric Houghtaling.

Viva Fresh Wellness Reveal a success
When the Viva Fresh Expo was launched in 2015 by the Texas International Produce Association, one of the objectives of event organizers was to increase fruit and vegetable consumption. One aspect of that work came clearly to the fore on May 20, when Viva Fresh presented the “Clean Eating Challenge Wellness Reveal.” Craig Read More ...
Schnucks to launch new EatWell banner
Schnuck Markets Inc. is introducing a new store format in Columbia, MO, focused on consumers prioritizing health and wellness, natural foods, and the occasional splurge. EatWell, A Natural Food Store by Schnucks, will open in early summer 2020. The location was formerly a Lucky’s Market before Schnucks purchased it during a Read More ...
Fresh Farms offering Mexican grape promotable volumes
Beginning May 26, Mexico will begin to provide table grape volumes well-suited for retail promotions, according to Scott Rossi, sales manager of Fresh Farms LLC, based in Nogales, AZ. Promotable volumes will be available through June. On May 14, Rossi indicated that Fresh Farms’ featured Sonoran grape deal transitioned Read More ...
Marketing trailblazer Melissa McDill mourned
Melissa (Missy) McDill, founder and president of McDill Associates, died at home with family on Monday, May 18. She was 65. A native of Salinas, CA, she established McDill Associates in the 1970s to serve the marketing needs of companies in various industries. Armed with a BFA from California College of the Arts and Read More ...
Pretty Lady grapes packaged perfectly
With the new season just a few short months away, Pretty Lady Vineyards is excited to continue promoting its package offerings. Retailers now have the option to stock Top Seal one-, two-, or three-pound packs in their produce aisles.  Recent trends have shown packaged produce that both shows off the quality of the Read More ...

Market Watch

the source pro-act

Western growing regions getting hit by rain, cooler temps

floral pulse