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Raley’s refreshed Ready-To-Go meals

Driven by trending flavors, fruits and vegetables, Raley’s has expanded its Ready-To-Go meal options (first launched in 2010) with new sizes, flavors and packaging. The program now includes 32 different meals, all made with fresh, premium ingredients that can be found in the fresh deli department in grab-and-go displays.roasted-cauliflower-chickpea

“Our customers are in for a real treat with Raley’s new Ready-To-Go meals,” said Keith Knopf, Raley’s president and chief operating officer. “We understand the importance of convenient, healthy food options at a value and believe our customers will enjoy the new meals, made with quality ingredients that taste great!”

Ready-to-Go focuses on higher quality and better-for-you options that include unique, global flavors like Chicken Fajitas, Moroccan Style Couscous and Beef with Chimichurri Sauce.

In addition to the packaging, which shows that these meals contain only clean and fresh ingredients, Raley’s took label transparency a step further by tapping its recently launched labeling system for the product line. The Raley’s Shelf Guide is a one-of-a-kind shelf tag program that helps customers combat label confusion to find options that meet their personal dietary needs. In this case, Raley’s new Ready-to-Go meals will offer customers clear descriptions, including “Nutrient Dense,” “Calorie Conscious,” “Vegan” and “Vegetarian” directly on the package.

The meals can be heated up in as little as two minutes and range from $3.99 for a single serving to $16.99 for the family size. In addition to adding more modern flavors, Raley’s has improved the size and packaging. The new package is modern and functional; customers can heat the aluminum trays directly in the microwave or oven. Ready-to-Go meals come in three different convenient sizes for breakfast, lunch and dinner, including mini, entrée size and large family size.

Raley’s Ready-to-Go program is the latest addition to the company’s commitment to providing customers with “Better for You” products, with healthy, nutritious options customers can feel good about eating.