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Rivermaid Trading Co., a Lodi, CA-based grower-shipper of pears, cherries, plums, peaches, nectarines, apples, table grapes and kiwifruit, has added to its sales and marketing staff to accommodate its growth.

The company announced Feb. 6 that Dave Parker, formerly the marketing director at Scattaglia Growers & Shippers, has joined Rivermaid. On Feb. 12, the firm announced that it hired Brad Gostanian, a veteran of 21 years and most recently at Wawona Fruit Co., and Mike Isola, who has 20 years of industry experience and who most recently worked at Grower Direct.

Ken Carter, chief marketing officer at Rivermaid, said in a press release, "Our operational philosophies are focused on delivering expertise — to function as a team of experts from field to fork. With our growing stone fruit volume, we needed to bring the best performers in the industry on board. With Gostanian, Isola and Parker, our customers will continue to be served and supported by experts.

"This is a team of veterans, certainly, but what I get from them is a youthful exuberance and clearly a passion for quality," Mr. Carter added. "They have spent their entire careers building their skills and we will be giving them an environment to advance yet again."