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Deal brings Modern Mushroom Farms into Giorgio Fresh fold

Giorgio Fresh Co. and Modern Mushroom Farms have reached an agreement to transition the Modern Mushroom fresh mushroom business to the Giorgio family of brands.

Under this agreement, Giorgio will manage Modern’s packing facility in Chester County, PA, and purchase those mushrooms from Modern’s growing operations. Additionally, the Modern sales and customer service teams will become a part of the Giorgio team. Both the “Modern Farms” and “Green Giant Fresh” brands will continue to be in the market, and Green Giant Fresh will continue featuring Box Tops for Education.

“Modern Mushroom Farms has a great history in the mushroom industry and we are excited to have them as part of the Giorgio family,” Dave Carroll, president of Giorgio Mushroom Co. and Giorgio Fresh Co., said in an Oct 25 press release. “We will work closely to combine our resources and continue providing our customers with a high level of quality and service.”

“I feel strongly that our combined entities will allow us to work more closely with our customers and help them grow their mushroom category,” Chuck Ciarrocchi, president of Modern Mushroom Farms, added in the press release. “We fully expect to execute a seamless transition for everyone.”

Giorgio Fresh Co., located in Blandon, PA, is a third-generation grower-shipper of a full range of fresh mushrooms, including white, brown, shiitake and oyster. Modern Mushroom Farms, based in Avondale, PA, is also third-generation business with over 85 years of experience and service in the mushroom industry.