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DNE kicks off Australian citrus season

DNE World Fruit LLC kicked off its 2013 Australian summer citrus program with the recent arrival of the first vessel into the port of Long Beach in California.

The season will run from late June through October starting with Daisies and Navels. Daisies will peak on size 70s followed by 54s. Peak promotion period for Daisies will run early July through early August.

Australian Navels will begin arriving early July but due to intermittent rains heavier volume won't arrive until later in July.

"The quality has been excellent in the packing sheds in Australia," said Stu Monaghan, Australian citrus program manager for DNE. "We're seeing high color and great flavor right from the start from each of the growing regions. Peak sizing will be 56s followed by 48s then 72s. We'll see that shift to higher volumes of 72s and fewer 48s in our August arrivals."

DNE recommends promoting Aussie Navels from late July through the first week of October. Minneolas will be ready to promote the second week of July through September. Tangelo peak sizes will be 53 followed by 63 and packed in 10-kilo cartons. Three-pound bags are available throughout the program.

As the back-to-school timeframe approaches, Cara Cara Navels and blood oranges will be included in DNE's Australian citrus lineup.

DNE, a leading importer of Australian citrus, plans to bring in more than 500,000 cartons of Navels for the season along with specialty varieties of Daisies, Minneolas, Cara Caras and blood oranges.