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Milk in a bag and an 80-pound fruit? A peek inside Loblaws’ showcase Montreal store


Loblaws has long catered to its Québécois audience via its regional Provigo stores, but the company upped the ante with the opening of a Provigo Le Marché superstore a year ago in Montreal’s historic former Jean-Talon train station. The cavernous store — which includes underground parking — is designed with foodies in mind. The Produce News recently visited the store for a guided tour and discovered that things are definitely different in the Great White North. Vive la différence!