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Commitment to quality, innovation drives Potandon

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Potandon Produce LLC, headquartered in Idaho Falls, ID, has carefully crafted a business model that can be summarized this way: Excellence beyond expectation.

Senior Vice President of Sales Dick Thomas said that attention to the smallest detail gives the company its competitive edge.

“We're dedicated to quality in every respect,” he told The Produce News, adding that the approach includes outstanding customer service, a diverse supply base, innovative approaches to marketing and partnering with customers to drive value to customers.

In addition to potatoes, Potandon Produce also grows and markets a vast array of white, yellow, red and sweet onions. Commodities are moved under Potandon's corporate labels, and Potandon continues to partner with Green Giant Fresh in moving potatoes and onions under that brand's banner.

Potandon's line of value-added products enables consumers to incorporate healthful potatoes into their meal planning with a minimum of fuss. Thomas said the line includes “Klondike Express,” “Green Giant Fresh Mini” and its “Steamer” potatoes.

“This year, we've introduced two new items to the Klondike line,” he went on to say. The new additions are Klondike Royale and Klondike Smiley.

Innovation literally starts from the ground up. Potandon has a vertically integrated seed development and production company that continually looks for seed strains around the world to narrow down potential candidates for production in Potandon's domestic growing regions. Though many strains are evaluated over a period of years, the company hones its short list to ensure only the best strains are cultivated to produce the highest quality product possible.

A leader in the field of quality control and food safety, all of the company's packing facilities are food safety approved by any one of multiple auditing companies and schemes including the American Institute of Baking, Primus and GFSI among others. Annual inspections ensure that these facilities comply with the most stringent food safety regulations.