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#FlowerMarketingMonday provides continued marketing into 2019!

In 2018, the Floral Marketing Research Fund and American Floral Endowment launched a video series featuring flowers called #FlowerMarketingMonday.

Through this series, a new, flower-promoting video is released on social media every Monday that industry members can download, personalize and share on their own company platforms — FREE and at your convenience! 

video1Make #FlowerMarketingMonday part of your marketing efforts in 2019, and use the FREE videos on your social media, website and even in email campaigns.In all, there are more than 100 short (under one-minute) videos that can be used.

Research from the 2016 study conducted by FMRF in cooperation with Asocolflores “Marketing Tactics to Increase Millennial Floral Purchases,” found that video is the best way to If you are new to #FlowerMarketingMonday, be sure to get your FREE copy of ‘How to Make the Most of #FlowerMarketingMonday’ at endowment.org. The guide has step-by-step instructions on how to download, personalize, and use each and every video.reach young professionals.

Where did the videos come from? Well, the annual Flower Love Video Contests held in 2017 and 2018 collected these videos as the creative entries submitted that express flower love for every occasion. The grand prize winners from both the 2017 and 2018 contests received $4,000, and the four honorable mentions all received $500.

video2If you are new to #FlowerMarketingMonday, be sure to get your FREE copy of ‘How to Make the Most of #FlowerMarketingMonday’ at endowment.org. The guide has step-by-step instructions on how to download, personalize, and use each and every video.

“We’ve seen a big increase in the number of people who are downloading and personalizing the videos to make them specific to their business, said Debi Chedester, AFE executive director. “We’re excited to share these videos each week to help flood social media and promote the power of flowers for everyday purchasing.”

So, make #FlowerMarketingMonday part of your marketing efforts in 2019, and use the FREE videos on your social media, website and even in email campaigns. You can receive new notifications of each weekly video by following FMRF and AFE on Facebook and Twitter.

There are lots of opportunities coming to use these videos. Just to name a few: St. Patrick’s Day, Easter, Administrative Professional’s Day, Mother’s Day and Prom. You’ll find a video for all of these occasions.

Help share the beauty, joy and smiles flowers bring through these fun and inspiring videos while promoting your business.  

Let’s flood social media with flower love!