Loading…
Christopher Gerlach joins USApple as director of industry analytics
The U.S. Apple Association announced that Christopher Gerlach will join the organization as director of industry analytics. Gerlach has a wealth of experience in public policy research and economic analysis for large, mission-driven organizations. Gerlach comes to USApple from the International Council of Shopping Centers Read More ...
Raley’s names new corporate leader
Raley’s announced the promotion of Laura Croff to senior vice president, people. Croff is responsible for all aspects of Raley’s human resources strategy, including talent management, leadership development, labor relations, compensation and benefits. She will work closely with the executive committee to ensure Raley’s Read More ...
Farm Direct Supply reveals fresh new logo and website
Farm Direct Supply, a leader in the fresh asparagus supply chain, has unveiled a new logo and website. This is the first stage of an extensive rebranding initiative. This initiative coincides with the recent changes in the company’s internal structure, along with the hiring of General Manager Chris Horrell earlier this Read More ...
The change to ignite your pear category
Stemilt is looking to rename a striking red pear and the company is looking for help. “It’s almost time to harvest pears, and there’s one pear with a name that just doesn’t do its features justice,” said Brianna Shales, senior marketing manager at Stemilt. ”This pear’s flavor profile is explosive, the color is striking and Read More ...
Big Y extends price freeze
Big Y World Class Market  has extended its price freeze and, although prices could go down and sales will continue, the list has also been expanded from 10,000 to 15,000 everyday grocery items, including grape tomatoes, avocados and raspberries. The hold on prices will now extend to Sept. 2. Big Y operates 71 supermarket Read More ...
Consalo Family Farms adds produce veterans to head import division
Consalo Family Farms/Freshwave Produce has hired Brad Cantwell and Pepe Martinez to its produce family. Together they bring a combined 65 years of experience in the fresh produce industry. Their roles at the company will see them create and expand a new deciduous fruit importing operation. Using established global Read More ...
Quebec Distributing facilitating produces boxes to charities
When Marvin Quebec, president of Oakland, CA-based Quebec Distributing Inc. initially heard about the U.S. Department of Agriculture’s Farmers to Families Food Box Program, he noted that many worthy charities were not being serviced. A month later after participating in a seminar on the program during United Fresh LIVE!, he Read More ...

Over the weekend Tropical Storm Narda strengthened, dropping heavy amounts of rain along Mexico's coastal regions of Colima and Michoacan. The storm is hugging the Pacific coast moving up through the states of Sinaloa and will be into Sonora by tomorrow, hitting growing areas for veg.weat

COOLDOWN COMING TO THE MID-ATLANTIC
Tomorrow will be an extremely hot day in New Jersey with a high temp of 92 and a low of 61. Starting Thursday, the weather will change and begin to cool off. The max temp for Thursday will be 77 and by Saturday will only be 65. The low temperatures will also begin to cool. By Friday night expect low temps in the 40s where they will stay until at least next Tuesday.

FLORIDA EXPERIENCING GOOD WEATHER
The southern Florida winter veg growing regions of Belle Glade and Immokalee have great weather at the moment. High temps are hovering around 88 while the low temps are holding at 73. There are daily chances of afternoon showers but nothing more than half an inch per day.

The Weathermelon app offers consolidated lists of global growing regions for each commodity; a 10-day detail forecast for each region; current radar maps (U.S. only); estimated harvest start/end dates for each commodity; monthly average high/low temps for each region; and custom daily alerts for temperature, precipitation and severe weather based on 10-day forecasts.

(David Robidoux is a co-founder Weathermelon)

 

 

Market Watch

the source pro-act

Western growing regions getting hit by rain, cooler temps

floral pulse