Nichole Towell, director of marketing for Duda Farm Fresh Foods Inc., headquartered in Oviedo, FL, told The Produce News that the company is looking forward to the Canadian Produce Marketing Association Convention & Trade Show in Toronto April 17-19.
“Staff members who will be representing Duda Farm Fresh Foods at Booth 1001 at the CPMA expo include Rick Alcocer, senior vice president of fresh sales; Tim Ross, regional sales manager; and Brian Tipple, account manager,” said Ms. Towell. “We will be showcasing our fresh-cut celery line, featuring washed and ready-to-eat sticks, along with our sliced and diced ready-to-cook items. Duda takes its line of conventional items — like celery, radish ‘MiniSticks,’ clementines and Meyer lemons — and packages them in a way that preserves the flavor and quality of the product and presents them in convenient packaging that encourages the consumer at the point of purchase.”
The line of value-added convenience celery items that Duda Farm Fresh Foods will be featuring at the CPMA expo include eight-inch fresh-cut celery sticks and the fresh-cut celery snack packs.
“Additional consumer convenience items that we will be featuring at the event include radish ‘MiniSticks’ and Citrine clementine ‘Grab-N-Go’ four-count tote bags, which is a new merchandising opportunity,” said Ms. Towell. “We will also be promoting our Meyer lemon one-pound tote bags.”
Ms. Towell added that the CPMA Convention & Trade Show presents Duda Farm Fresh Foods with an excellent opportunity to meet with its valued Canadian-based customers who are retailers, foodservice operators and wholesale distributors.
“Each year at CPMA, the team at Duda Farm Fresh Foods looks forward to meeting with our Canadian and American customers,” said Ms. Towell. “The event provides our company with an excellent opportunity to be present and to share our story and products with existing and potential customers.”
She added that Duda Farm Fresh Foods continues to encourage consumers in America and in Canada — via social media channels, including Facebook, Twitter and Pinterest — to consume the company’s “Dandy” brand products, “particularly with convenience items being showcased at the expo,” Ms. Towell noted. “Duda’s convenience products use unique packaging that makes the product easier to pick up, provides re-sealable storage options, is proportioned to just the right amount for consumers, and the items look beautiful when merchandised on the retail shelf.”
Duda Farm Fresh Foods is a major grower-shipper-marketer of a wide range of fresh citrus and fresh and fresh-cut vegetables. Its primary locations are in Florida, Texas, California, Arizona, Georgia and Michigan. The company is a wholly owned subsidiary of A. Duda & Sons Inc., a family-owned, diversified company also headquartered in Oviedo.