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Grapes from California campaign kicks off on Food Network

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A new television campaign for Grapes from California launched in June on the Food Network.

“These commercials showcase the natural beauty, easy versatility and great taste of California grapes while communicating the value of sharing life’s special moments with family and friends, and the care that growers put into growing,” Kathleen Nave, president of the California Table Grape Commission, said in a press release.

One of the two new commercials has a grower theme and the other has a dinner party theme.

These 30-second commercials, the first two of a planned series of six, are seen during shows like “Trisha Yearwood’s Southern Kitchen,” “Sandra’s Money Saving Meals,” “Home For Dinner with Jamie Deen” and “Diners Drive-ins & Dives.” The commercials will run through December and will be used in future seasons.